Life Around The Shop

“Euro” Jeff

Posted by Dirk on December 19, 2016 in Life Around The Shop

One term that littered our little bicycle racing world back in the late 80’s and early 90’s was the term“Euro”.  It was considered a compliment to be referred to as such.  It meant you raced and trained in an old school way, and above all else, it meant that you had the ability to suffer. 

Read More

Trek World

Posted by Dirk on August 16, 2016 in Life Around The Shop

Trek World,  August 1st-3rd: Whenever we tell people that we are going up to Trek World for 3 days of seminars, test riding, and looking at new products, they often suggest that we are going up there to “drink the Kool-aid”.  It’s often said in a negative context, but honestly, we like Kool-aid, so it’s

Read More

The Grove Criterium

Posted by Dirk on August 9, 2016 in Life Around The Shop

                 This past weekend we had the great pleasure of helping out at the Grove Criterium in the Grove Neighborhood. The Grove is a growing vibrant business and entertainment district along Manchester between Kingshighway and Vandeventer in St. Louis City. In the Grove you can find a diversity

Read More

Then and Now

Posted by Dirk on July 19, 2016 in Life Around The Shop

Then and Now: I have to admit that I am a little longer in the tooth than a lot of our customers.  And I remember a time when bike shops were more than just a place to buy your bike stuff.  They were a gathering place for anyone that was into bikes.  You could talk new technology, old

Read More

Tom Boonen’s Eddy Merckx

Posted by Dirk on July 1, 2016 in Life Around The Shop

One thing that captivates almost any racing cyclist is the sight of a professional cyclists bicycle.  They are looked over and investigated as if to find some sort of hidden secret for speed within those parts.  There is one bike in our collection that has got to be everyone’s favorite.  The Tom Boonen bike.  When

Read More

A Few Good Goats

Posted by Dirk on December 18, 2015 in Life Around The Shop Uncategorized

Rider Qualifications: We are interested in racing cyclists that embody the spirit of sportsmanship, fair play, and integrity. -10 Mass Starts in last Calendar Year (excluding training races) -should you not meet these requirements, let us work with you to achieve them through support, guidance, and encouragement) -Riders willing to be Ambassadors for ALL of

Read More

R.I.P.

Posted by Dirk on November 6, 2015 in Life Around The Shop Uncategorized

There are moments in life that you know you will never be able to forget. Sometimes those moments are great, and sometimes those moments are heartbreaking. We recently experienced the latter. One of our mechanics recently passed away. He leaves behind a wife, a brother, a sister, nieces, friends, and co-workers, who would want nothing

Read More

Interbike 2015, a whirlwind.

Posted by Dirk on September 30, 2015 in Life Around The Shop Uncategorized

Trip To Interbike, 2015!   Alarm is ringing @ 5AM, time to catch the 7AM flight to Vegas. Checked my bags with 20 minutes to spare, sweated my way through the security line, jumped on the plane as they closed the doors behind me and off we went.   Flight was perfect and arrived 15

Read More

The Little Things

Posted by Dirk on September 10, 2015 in Life Around The Shop Uncategorized

9/9/2015 In our world of electronic shifting, GPS tracking, carbon fiber and titanium frames, it’s easy to get lost in all the technology. But sometimes it’s the little things that bring you back to what you love most about riding and selling bicycles. This past weekend we were reminded of those little things, as we

Read More